EP 170: Unlearning Good Girl Rules: Embracing Magic, Messy Middles, and Self-Trust with Emily Kim

Welcome to a brand new episode of the You Can Call Me “Bossy" podcast. Today, I sit down with my friend and fellow self-proclaimed data and marketing nerd Emily Kim. Emily is a business strategist and coach for photographers and creative entrepreneurs, and she brings her unique perspective as a former software engineer turned brand photographer. In this conversation, Emily shares her journey from navigating the cutthroat world of tech—where being “bossy” and “too much” were often labels used to diminish her—to carving out her own path as an entrepreneur and educator.

Emily gets real about the frustrations of corporate bureaucracy, the internal challenges of “too muchness,” and the process of reconnecting with her creativity and intuition. Emily also opens up about the messy middle of evolving your career, the pressure of timelines, learning to trust the process, and how she honed her unique voice as a leader in her industry—despite fear of judgment from others. Whether you’re thinking about making a similar leap or just want a refreshing dose of real talk about entrepreneurship, creativity, and personal growth, you’re going to love this thoughtful and honest episode.

Key Takeaways:

• Alignment with the framework: shifting from “do to have” to “be to do to have”
• Not being tied to one specific self-help tool, but maintaining general self-awareness
• The importance of trying new things and giving habits/strategies enough time

Key Timestamps

[6:00] – Embracing 'Too Muchness

[15:50] – Be, Then Do, For Success

[26:47] – Overcoming Imposter Syndrome

[36:03] – Challenging Traditional Success Norms

[42:13] – "Consistent Journaling Benefits"

Episode Quote

•  "So then you have to go into this internal battle of shame almost, because you're like, I should be grateful for being here. Lots of other people want to be in this position. Like other people, this is their dream. Right. And here I like, who am I to say, oh, like I don't like it here. And it shouldn't be that way.” - Emily Kim

Episode Resources

• Instagram: @Emilykim.co
• Official Website: https://emilykimphotography.com/website-seo-checklist/
• CLICK HERE to book a discovery call for LevelUP

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